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Average US Salary
Average LatAm Salary
Develop and implement visual design strategies to enhance marketing campaigns across various channels such as social media, print ads, and email marketing.
Create visually compelling graphics and layouts for promotional materials, including brochures, posters, banners, emails, and logos.
Work closely with marketing teams to conceptualize and execute design solutions that meet marketing strategies and business objectives.
Utilize graphic design software to produce high-quality images and videos tailored for specific marketing campaigns.
Manage and maintain the aesthetic branding of the company to ensure consistency in all marketing efforts.
Test graphics across various media platforms and make adjustments as necessary.
Collaborate with other departments to create cohesive designs that reflect the company's brand and customer's needs.
Keep up-to-date with the latest design trends, tools, and technologies to apply in marketing design tasks.
Assist in the selection and editing of photos for marketing use.
Ensure that all design elements, templates, and finished solutions work within a variety of browser types and screen settings.
Proven experience as a Marketing Designer or similar role with a strong portfolio of design projects.
Proficiency in graphic design software (e.g., Adobe Creative Suite, particularly Photoshop, Illustrator, and InDesign).
Experience creating marketing materials and an understanding of branding.
Knowledge of layouts, graphic fundamentals, typography, print, and web.
Experience with both print and digital media.
Familiarity with HTML and CSS preferred.
Strong analytical skills, attention to detail, and creative problem-solving ability.
Excellent communication and presentation skills, able to clearly articulate design decisions.
Time management and project coordination skills to handle multiple assignments simultaneously.
Bachelor's degree in Graphic Design, Marketing, or a related field is often required.
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