SEO Specialist

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70

% by hiring top 1% nearshore talent in Latin America.

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SEO Specialist

s for up to

70

% less

We’ve helped hundreds of clients hire amazing staff in Latin America.

4490

/month

Average US Salary

1350

/month

Average LatAm Salary

70

%

Potential Savings

SEO Specialist

Job Description

SEO Specialist

Tasks:

Conduct keyword research using various tools (like Keyword Planner and Moz).
Perform competitive analysis and identify gaps in content or areas of improvement in web design.
Track important SEO metrics including organic traffic, conversion rates, and time spent on page.
Update older content and add effective calls to action (CTAs) to improve user engagement.
Report on performance metrics comparing them to our SEO goals and benchmarking data.
Optimize pages for mobile to ensure optimal user experience.
Implement link building strategies and manage backlinks to build online authority.
Monitor paid search campaigns.
Follow SEO trends and stay up-to-date with new tools and practices.
Work with social media and PPC teams to optimize campaigns.

SEO Specialist

Qualifications:

Proven experience as an SEO Specialist or similar role.
Knowledge of standard and current SEO practices.
Knowledge of HTML/CSS.
Experience with SEO reporting and web analytics tools (e.g., Google Analytics, WebTrends).
Familiarity with relevant tools (e.g., Conductor, Screaming Frog, MOZ) and webmaster tools (e.g., Google Search Console, Bing Webmaster Tools).
Excellent communication skills.
Strong organizational and leadership skills.
Analytical mindset with numerical aptitude.
BSc/BA in Marketing, Business or related field is advantageous.
Certification in Google Analytics or Google Ads is a plus.

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